TWIF: Not Your Grandma’s Bingo

TWIF: Not Your Grandma's Bingo
What an experience! I recently volunteered to be the blog manager for a local non-profit, The World Is Fun (TWIF). I attended the first event on the calendar, Not Your Grandma’s Bingo (fundraiser for TWIF) at the Kangaroo & Kiwi. We arrived a few minutes before it started. Paid our $10 and received our bingo ...

Recap: Everything I Need to Know About Mobile Advertising I Learned from Ninja Turtles

Speaker: John SanGiovanni, Co-Founder, VP, Product Design at Zumobi (Geek of the Week Interview) Ninja turtles, really? Will living in the Florida area provided John with the opportunity for John to not only be Pluto, but a ninja turtle at Disneyworld. During this session, he shared insight that he gained while performing at Disneyworld. Why ...

Recap: Smarter Spend for Mobile Audiences

Day 1 of the Seattle Interactive Conference, I attended multiple sessions, 3 of which stood out. The first was a session led by John Busby (VP, Marchex Institute). His presentation deck was very similar to the on the company website. Interesting facts/key takeaways: How our time is spent: 40% watching TV 23% with mobile 22% ...

Recap: The Power of Pinning

Webinar: How to use Pinterest to get traffic & sales for your business! Speaker: Melanie Duncan She is a young online business entrepreneuress and is on a mission to share her experience and knowledge with others the the Entrepreneuress Academy. Are you struggling to effectively market your business, overwhelmed by social media or just don’t get ...

Recap: Integrated Mobile Marketing with @ibrand360

The future of mobile marketing is anyone’s guess! Ron O’Ferrall (@ibrand360) believes that the focus will be on the small business owners and how they can deliver effective communication at a minimal cost. He has been keeping his eye on 3 mobile marketing trends; SoLoMo, mobile CMS and hyperlocal SMS. ‘SoLoMo’ is a Social Local Mobile ...

Recap: Agile Marketing – Adapting & Optimizing #SMCSEA

Panel: @kdubleu, @jcolman, @grmeyer, and @shimmage Key Takeaways: In regard to measurement, assign qualitative data to numbers. Next step is to build correlative models and watch for changes and clues. A product owner in agile is different. They must recognize the difference between a one-off and trend. In agile, customers are the heart and soul ...

I Spy With My Mobile Eye, Mobile Spy v6.0

I Spy With My Mobile Eye, Mobile Spy v6.0
Continuing its efforts to keep children safe on their computers, tablets and smartphones, Retina-X Studios® announced last week the 6th generation of Mobile Spy® monitoring software for smartphones. This version has been overhauled and now includes new social media recording features and application blocking. Mobile Spy (available across 5 smartphone platforms) silently records smartphone user ...

With This Mobile Invitation, I Thee Wed 1

I was trying to find a mobile topic that I had yet to address and with my brother getting married this summer, I have had wedding on the mind. So, I did a quick search (mobile wedding apps)  and couldn’t believe what I found. While I have yet to receive one myself, people are actually ...

SMS Best Practices! 5

SMS Best Practices!
I was grabbing a quick meal before catching a flight and I saw an ad to join a text club for special offers! Since I eat here every once in awhile, I thought I would sign up. I scanned the QR code to join and got a screen that was very vague. I wasn’t even ...

SnipSnap Coupon App 2

SnipSnap Coupon App
What if an app could combine sms notifications, mobile payments and bar/qr codes? I think SnipSnap is almost there. Plus, with couponing continuing to be a hot topic due to the current state of the economy, this app is right on target. With this app, users can take photos of coupons and store them within the ...