TWIF: Not Your Grandma’s Bingo

TWIF: Not Your Grandma's Bingo
What an experience! I recently volunteered to be the blog manager for a local non-profit, The World Is Fun (TWIF). I attended the first event on the calendar, Not Your Grandma’s Bingo (fundraiser for TWIF) at the Kangaroo & Kiwi. We arrived a few minutes before it started. Paid our $10 and received our bingo ...

Recap: Everything I Need to Know About Mobile Advertising I Learned from Ninja Turtles

Speaker: John SanGiovanni, Co-Founder, VP, Product Design at Zumobi (Geek of the Week Interview) Ninja turtles, really? Will living in the Florida area provided John with the opportunity for John to not only be Pluto, but a ninja turtle at Disneyworld. During this session, he shared insight that he gained while performing at Disneyworld. Why ...

Recap: Smarter Spend for Mobile Audiences

Day 1 of the Seattle Interactive Conference, I attended multiple sessions, 3 of which stood out. The first was a session led by John Busby (VP, Marchex Institute). His presentation deck was very similar to the on the company website. Interesting facts/key takeaways: How our time is spent: 40% watching TV 23% with mobile 22% ...

Cloud City Coffee are Smooth Square Operators 7

Cloud City Coffee are Smooth Square Operators
This was a groovy experience! I went in to order a coffee and snack, but little did I know how smooth this transaction would go! First, I placed my order. Second, he took and swiped my card. Third, he turned around the iPad and I was prompted to sign the screen and leave a tip ...

WSDOT Traffic Website & Mobile App 10

As a daily commuter, I often rely on the WSDOT traffic maps to understand how long my commute might take and what areas are backing up, so I can strategically determine the quickest and safest route. For a long time I used their website (from a bookmark in my browser), that is not mobile optimized. ...

Recap: Beneath the Surface: A Deep Dive Into the World of Social Analytics with #SMCSEA

Speaker: @chuckhemann Host: #smcsea Sponsors:  @vitrue, @CityofSeattle, @alaskaair and @Uber_SEA! Live Stream! “In 2009 more data was generated by individuals than in the entire history of mankind through 2008″ – Andreas Weigend, Amazon.com Agenda: How do we turn listening data into something actionable? How do I build a robust measurement program to show value and ...

#INNW

At this social media conference, we took a look at what exactly is happening in the world of social engagement today. By doing so together, we hope to influence what it will be in the future. The goal of the conference was to inspire creativity and thought leadership, inform participants with best practices and instigate ...

The Shift in SEM

I recently attended a Social Media Breakfast – Seattle meeting at Edelman, where I had the pleasure of listening to Craig Kronenberger. Below are a few key takeaways. Be found! Stop ignoring natural search. Invest in content. Become a newsroom. Content should be personalized, high in volume, updated consistently, be accurate, etc. Define a process ...

WSDOT

As many of you may know, I have started a traffic blog for a MCDM school project. Yesterday, I had a great discussion with a few folks over at the WSDOT. I was able to watch the traffic control room, ask them questions about their social media engagement and watch them in action. If you ...

Seattle Interactive Conference – Day 2

I went to more sessions than I have highlighted below, but by the afternoon my mind was well saturated from the previous day. I had reached my max! Inbound Marketing is All Connected – Rand Fishkin (CEO of SEOmoz) Key Takeaways: How people buy in 2011: Ask Friends, Seek out experts, Find communities, Dig into ...